Raluca Ursu, T Erdem, QingliangWang, QP Zhang, "Prior Information and Consumer Search: Evidence from Eye-Tracking", Management Science, forthcoming
Ying Zhang, Khim Yong Goh, Qingliang Wang*, "Unraveling the Effect of Competing Product Reviews on Consumer Choice and the Moderating Role of Consumer-Reviewer Peer Types",IEEE Transactions on Engineering Management,2023, 70(10): 3315-3329.
Ursu Raluca, Qingliang WANG, and Chintagunta P. K., “Search Duration”, Marketing Science, 2020, 39(5): 849-871.
Qingliang WANG, Miao, F., Tayi, G.K. and Xie E. “What makes online content viral? The contingent effects of hub users versus non–hub users on social media platforms”, Journal of the Academy of Marketing Science (2019) 47: 1005-1026.
Conference Papers
Ursu R, Wang Q., and Chintagunta P. K., “Search Duration”, Quantitative Marketing and Economics Conference,Goethe University Frankfurt, Germany, September 1-2, 2017
Wang Q., Ursu R, and Chintagunta P. K., “Time to Eat? Investigating the Effects of Search Durations on Search Outcomes at a Restaurant Comparison Site”, 14th Marketing Dynamics Conference, HKUST Business School, August 17, 2017
Wang, Q., Goh, K.Y. and Chu, J. “Learning from Self and the Crowd: The Informational Role of User-Generated Content for Frequently Purchased Products” 12th Marketing Dynamics Conference, Tsinghua University, June 11 - June 13, 2015
Zhang, Y., Goh, K.Y., and Wang, Q., “Unraveling the Information Role of Online Reviews: Distinguishing between the Competing Effect, Local and Global Peer Effects on Consumer Choice”, in Proceedings of the 34th International Conference on Information Systems, Milan, Italy, December 15-18, 2013
Wang, Q. and Goh, K.Y., “Investigating Consumers’ Variety Seeking Behavior in the Light of Online Reviews: An Individual Level Panel Analysis”, in Proceedings of the 45th Hawaii International Conference on System Sciences, Maui, Hawaii, January 4-7, 2012, pp. 3188-3197.
Wang, Q. and Goh, K.Y., “Consumer Segmentation and the Information Role of Online Reviews in Horizontally Differentiated Product Markets”, in Lecture Notes in Business Information Processing: E-Life: Web-Enabled Convergence of Commerce, Work, and Social Life - 10th Workshop on E-Business, M.J. Shaw, D. Zhang, and W.T. Yue (eds.), Springer, 2012, pp. 225-233.